Google ROI + buy rate

A question!

I'm trying to work out what is considered an average on-line buy rate and
balancing this with ROI for google adwords.

Would I be far out in assuming a buy rate of around 1% to targetted traffic
generated from these hits? It's a difficult one to get a handle on!

Thanks!

Buzby

Buzby wrote:
 > A question!
 >
 > I'm trying to work out what is considered an average on-line buy rate
 > and balancing this with ROI for google adwords.
 >
 > Would I be far out in assuming a buy rate of around 1% to targetted
 > traffic generated from these hits? It's a difficult one to get a
 > handle on!

AIUI 1% would be an exceedingly good conversion.

Our friends over at news:alt.internet.search-engines are probably better
placed to advise. x-posts suggested.

--
William Tasso - <a style='text-decoration: underline;' href="http://WilliamTasso.com" target="_blank">http://WilliamTasso.com</a><!-- ~MESSAGE_AFTER~ -->